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GXN Annual Conference 2026: Almost everyone in the app, without any obligation
99 of 103 guests in the app: how GXN put agenda, presentations and networking into one app in Kitzbühel.
Kunde:
Global Executive Network: GXN Annual Conference
Event:
Multi-track conference
Ausrichtung:
International
Häufigkeit:
Once a year
Lösungen:
- 96% of invitees registered (99 of 103)
- 748 session bookings
- 357 chat messages, 7.2 per person on average
- 3rd conference in a row with talque
The conference
Kitzbühel, October 2026: the top of an industry meets
Once a year, the decision makers of the international promotional products industry come together. Owners, CEOs and managing directors from Europe, North America and other markets meet at the Annual Conference of the Global Executive Network, GXN for short. In 2026, the fifth edition took place from 6 to 9 October in Kitzbühel. The programme covered digitalisation, AI in everyday business and industry trends.
GXN is a closed community. Everyone there either knows each other or wants to. That is why the network relies on talque for the third time: in 2024 in Vienna for the agenda on the website and since 2025 with the full app.
Before
The app as the only place for the agenda
The goal of Michael Freter's team was clear: every guest should use the app. There was no obligation. Instead, GXN made the app the only place to find everything important.
- The agenda was only available in the app.
- The newsletters helped. Every regular newsletter included a note about talque, plus a dedicated newsletter just about the app.
- Invitations came directly from talque. The participant list was imported once, so invitations reached the right addresses without typos.
It also helped that many members already knew the app from the previous year.
On site
Presentations, profiles and conversations in one app
Presentations right after the talk
After each talk, the GXN team uploaded the presentation to the app. For guests, this was one of the main reasons to sign up: they could take the speakers' content with them straight away.
Companies and members at a glance
The conference is all about connections. In the app, participating companies and sponsors presented themselves with their own profiles. Guests found each other quickly through chat and networking.
In the GXN look
The team adjusted the app's colours and design itself. It found its way around easily even without a technical background. Whenever questions came up, the talque team answered right away.
After
99 of 103 guests took part
Of 103 invitees, 99 registered in the app. That is 96 percent. For an on-site conference, that is an exceptionally high figure. Guests booked 748 sessions and exchanged 357 chat messages, 7.2 per person on average.
Feedback from participants was positive across the board. Questions were almost only about the login code. There were no technical problems. The team itself describes the app as intuitive and easy to use.
What's next
The next conference is already planned
GXN wants to work with talque again for its next Annual Conference. Since almost all members are already registered, getting started will be even easier. One wish is already on the list: companies sharing handouts and white papers on their profiles.
- For networks and associations: An app that keeps the community together.
- For participants: Agenda, presentations and contacts in one place.
- For sponsors and members: Visibility with their own company profile.
Planning an exclusive conference for your network? Let's talk.
My first experience with talque, and I'm thrilled! I used the talque event app for a client for the first time and was genuinely impressed. The app is simple, intuitive and self-explanatory. The onboarding guides you step by step and prepares you perfectly for using it.
I would especially like to highlight the outstanding support. Whenever you have a question, you get an answer incredibly fast. The regular check-ins, asking whether everything is fine and whether you need any support at the start of the event, show how much value is placed on personal service. Thank you so much for that!
For our conferences, talque offers many practical features: the programme, speakers and handouts are all available in one place. Changes can be published directly in the app, so all participants stay up to date. The website plug-in is especially handy: programme changes are transferred to the website automatically. That saves time and an extra step. I'm looking forward to many more events with talque!
